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Aims of the course:

  • o further develop communicative competence in English
  • to expand vocabulary range and explore complex grammatical structures
  • to prepare students to use English proficiently in academic and professional settings
  • to develop students’ competence and autonomy in participating in complex,  professional discourse, including the distinct and coherent presentation of personal standpoint in speech and writing
  • to develop intercultural awareness and competence
  • to foster the development of self-directed, autonomous learning skills and lifelong learning strategies

The content of the course:

 Main topic areas:

 Semester I

• Selling more

• New Business

 Semester II

• Financial Control

• Fair trade

 

Lexical and grammatical structures:

 Semester I

• Basic marketing terminology: marketing mix, sales promotion techniques, sales letters

• Setting up a business: entrepreneurship, financing start-ups, types of financing, applying for funding

• Negative questions

• Question tags

• Future continuous and future perfect

 

Semester II

• Basic financial terminology: accounting documents and categories,

• Free trade vs. fair trade: advantages and disadvantages

• Language of contracts

• Corporate ethics, examples of unethical behaviour

• Language of negotiation

• Cause and effect linking devices

• Expressing ability

• Articles

• Modal verbs to express obligation and permission

 

Language functions / ability to communicate:

  • Persuading customers
  • Dealing with customers’ objections
  • Writing an effective sales letter
  • Talking about future plans
  • Reporting on company performance
  • Negotiating a compromise
  • Writing an enquiry, reply to an enquiry

 Academic component:

  • Active participation in panel discussions on the topics studied
  • Functioning in situations typical for academic environment, e.g. discussion, presentation, speech
  • Finding , selecting and analysing information

SBR_2026_2

The aim of the course is to:

  • further develop communicative competencies in English
  • enhance vocabulary range and explore complex grammatical structures
  • further enable students to use English in academic and professional settings
  • help present student’s personal standpoint in speech and writing in a clear and coherent manner
  • foster self-education learning strategies
  • promote team work

Throughout the course the main topic areas include:

Semester 1

  • Loans and credit
  • Corporate Finance: Stocks, shares and bonds
  • Derivatives: futures, forwards, options and swaps trading
  • Company Law, AGMs
  • The money market
  • Business correspondence: letters/emails of enquiry; layout, register (formal, semi-formal, informal)

Semester 2

  • Negotiations
  • Mergers and Acquisitions, leveraged buyouts
  • Asset management
  • Business correspondence: internal emails
  • Business correspondence: cover letters

 

Lexical and grammatical structures include :

Semester 1

  • Active/passive voice
  • Reported speech
  • Time clauses

Semester 2

  • Language of negotiations: making proposals, counter-proposals and conditional offers
  • Grammar revision

 

Language functions/effective communication include :

  • carrying out negotiations related to their field of study
  • giving feedback to peers
  • expressing opinions and presenting arguments
  • reacting properly in social situations
  • analysing business-related texts and recordings
  • analysing and selecting information
  • drafting effective business documents and
  • correspondence
  • using professional language connected with students’
  • field of studies
  • giving advice and solving problems
  • describing numerical information
  • analysing, synthesizing and comparing information
  • participating actively in typical academic settings: discussions, negotiations, etc.
  • reading for understanding and synthesis of information from a variety of texts
  • writing letters and external & internal emails
  • finding, selecting, and presenting information